by Luz Corona
The brand’s lead for entertainment marketing shares insights from a career spanning music and fashion
Why they banned the word “commercial” from the set
Sparking the public’s imagination in Washington, D.C.
The collab speaks to family, history and heritage
Megan Thee Stallion’s ‘Hot Girl Swim’ is one of many ads woven into Season 8 of ‘Love Island USA’
Chill creature digs summer cookouts
Bold models and fresh energy can break through
Why the agency took a personal approach to crafting the campaign
You can just call him ‘Corp’
And other global highlights from Anglicare and Castle Milk Stout
Plus L’OR gets sinful and Gosh! goes ‘Mad About Veg’
Frank Watkinson puts a laid-back spin on The Cranberries’ ‘Linger’
A blueprint for how Sin City can reinvent itself for Gen Z and beyond
With Reese’s, Sprite, Ontario Beef and Mike’s Hot Honey
How Bayer and Syneos Health Communications gave form to the hidden fear of recurrent stroke, making it impossible to ignore
The story is the opportunity in front of us
The tennis legend has a hand in menu curation, too
He vogues for the camera these days
Inside Serviceplan’s Grand Clio-winning initiative
The inside story of the Grand Clio winner praised for its intense imagery and uplifting message
Second Nurture and Klick Health won 2 Grand Clios for ’18 Months’
Battling bias in the age of AI
LATEST FROM ADS OF THE WORLD
Bold models and fresh energy can break through
The brand’s lead for entertainment marketing shares insights from a career spanning music and fashion
Why the agency took a personal approach to crafting the campaign
And why brands still get Latino culture wrong
Interactivity is key for healthcare and beyond
On crafting ‘Not a Real Sport’ for Paddletek and more
A blueprint for how Sin City can reinvent itself for Gen Z and beyond
The Police, Peter Gabriel (3 times!), Foo Fighters, Sade, Daft Punk and more
by Luz Corona
The evening brought together global leaders and inspiring advocates in health and wellness
Inside Serviceplan’s Grand Clio-winning initiative
Omni and Second Nurture take 2 Grands apiece
The inside story of the Grand Clio winner praised for its intense imagery and uplifting message
Second Nurture and Klick Health won 2 Grand Clios for ’18 Months’
Meet co-hosts Matt Kerbel and Hayley Clover
Industry events offer huge stages. But insights can spring from personal interactions
The opposite of AI is illogical humanity—and that’s great for advertising