Apple

Data Trackers Are Too Darn Clingy in Apple's Privacy Spot
Can Safari get them off your back?
by David Gianatasio
College Students Seeking Inspo Turn to Apple
This strategy earns high marks in new commercials
by David Gianatasio
Apple Ascends the Throne to Top Our 5 Ads of the Week
Plus: Tesco, Progressive, Diablo IV and Gatorade
by David Gianatasio
Royals Are Just Like the Rest of Us in Apple India Campaign for iPhone
The drama of lost AirPods, dying batteries and fitting everyone in a selfie
by Amy Corr
Apple's iPhone Oddness Tops Our 5 Ads of the Week
With The Zebra, Instacart, TheRealReal and Drumstick
by David Gianatasio
Raps and Apps: Apple Launches Dynamic Asian Campaigns
Spotlighting hip-hop star MCK, the iPhone and App Store
by David Gianatasio
Why Brand Mascots Are Hotter Than Ever
With FIFA, Nike, Apple, the Dulux doggo and more
by Shahnaz Mahmud
Meet Apple's New Brand Mascot, 'Lil Finder Guy'
Cute, and not without a certain charm
by Amanda Munilla
Cultural Relevance: Apple’s ‘Unhinged’ TikToks Are Weird by Design
The posts may look chaotic, but Apple has spent decades turning creative risk into marketing gold
by Leslie Richin