Apple iPhone Takes Its Sweet Time With This Cinematic Explosion

Is this the slowest slo-mo ever?

COP 1: Why are we walking so sl-ooooow-ly?

COP 2: It makes this scene feel more cin-eeeee-matic.

In a fiery :60, Apple tweaks Hollywood action slo-mo tropes for its iPhone 16 Pro. Naturally, the handset’s slow-motion features are on display.

Quick, hit play:

The critics say: “Amusing!” “Meta!” “The plot goes nowhere fast!”

I wonder what sparked that slow, slow burn? Faulty phone battery? (Oof, sl-oooow blow!)

From Apple Marcom and Emmy-winning O Positive director David Shane.

iPhone’s traveled a leisurely route before. But the unhurried trend accelerated this week, with FootJoy and Magnum creeping along, too.