2024 Lifetime Achievement Award

Thomas Gheorghiu

Thomas Gheorghiu headshot

Location • Title

Hamburg • Creative Intern

Portfolio

thomasgheorghiu.com

One-sentence bio

Regular guy turned creative, then cook, then storyteller and more.

Creative philosophy or approach

We’re here to make sense for what people see on a daily basis all around them. We’re not doctors, or firefighters. We can make mistakes. We should, because that’s the only way we can make better stuff. Just have fun.

Recent work I’m proud of

I recently worked together with a production agency in Hamburg to create a SPEC Ad for Mercedes Benz.

Link to campaign: https://www.thomasgheorghiu.com/work#/mercedesbenz/

Thomas Gheorghiu recent work

Recent work I admired

I think I’m not the only one who believes the “Moldy Whooper” was brilliant in every way. A simple, impactful, ugly solution to a problem using nothing more than a burger and a camera.

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