Pepsi

And other great Summer of Soccer campaigns from Pepsi, Pizza Hut, Fox One, Changi Airport and Topper's
Plus: FCA, Novartis, Hellmann's and Absolut
The confused beast struggles hard to make sense of such brand-boosting irony
Other highlights: Paintin' Manning and breaking the 4th wall with Shannon Sharpe
A pop-up diner's on tap for NYC in October