Nike Says: Caitlin Clark Can Make It 'From Anywhere'

The Kelce Bros. and Travis Scott agree

When Caitlin Clark says she can shoot and score “from anywhere,” it’s probably best to take the WNBA wunderkind at her word.

Especially if we’re talking about this Nike commercial from Conscious Minds that broke on Christmas Day:

Naturally, the athletic footwear giant seeks to build buzz from anywhere and everywhere.

Here, Nike offers a Gen-Z play. The Kelce Brothers, Travis Scott, Michael Che and Lisa Bluder help Caitlin put a cute spin on the brand’s hard-charging aesthetic. (Glad Travis and Jason showed up. Hadn’t seen them anywhere for 10 minutes and I was getting worried.)

Developed with production house Follow Through, the spot will run across TV and digital platforms. Nike plans to expand on “From Anywhere” as the year unfolds, with Clark’s signature shoe set for release in the spring.