Newsletter
Summer's Hottest Cannabis Campaigns: Snacks, Slushies, the Olympics and More
Creative mashups sizzle across the country
As cannabis begins to normalize nationwide, purveyors of the plant have put together some fun creative executions to celebrate…
Grav – ‘Fun with Grav & DGK’
Riffing off of the Jim Carrey flick Fun with Dick and Jane—the bit where he fails at robbing a corner store—this commercial features the “Bubble Up” Slush Cup Bubbler to add slushie nostalgia to your smoking experience. Grav also launched an apparel collection with DGK featuring “Bubble Up.”
Embarc – ‘Granny Gets High at the State Fair’
The dispensary invites Granny Thelma on a tour of what is touted as the first state fair where you can buy and consume cannabis. Thelma can be seen downing cannabis-infused lemonade while relaxing in the Consumption Lounge.
Timeless Vapes – ‘Cannabis Games’
In partnership with recreational league organizer KC Crew in Kansas City, the vaping company launched the “Cannabis Games.” Local dispensaries compete in various sports, “with the aim of normalizing cannabis use and fostering community spirit.”
Stoner – 710 Apparel Collection
To celebrate the summer high holiday, Stoner Days has released a dedicated line of socks, hoodies, dab mats and more. “For Cannabis Lovers and Dabbers Only!” the site says.
The Portland Pickles – THC Products for Live Sports Events
The summer collegiate baseball league partnered with Cycling Frog. This marks the first time THC beverages are available during games. The Portland Pickles are said to be “setting a significant precedent for the federal legalization movement.”
CulinaryCannaCo. – Premium Cooking Products
The company, focused on craft cannabis infusion and emulsification technology, launched a range of culinary ingredients. From cooking oils to mixes and more, they are “designed to transform your meals into magical culinary adventures.”
Canna Provisions – ‘Music Bingo at The Locker Room’
The dispensary brings bingo to The Locker Room in Lee, Mass., featuring the Best of the Hair Bands. (So very on brand!)
