Megan Thee Stallion Explains Fanatics Sportsbook

While conducting an orchestra, of course

Oh, Megan Thee Stallion, you’re badass and self-aware no matter what silly stuff brands pay you a fortune to do in their commercials.

That holds true for the :30 below from Fanatics, with MTS on a basketball court, wielding a baton and pitching the company’s sportsbook while a 25-piece orchestra adds to the ambiance.

I don’t think that string section’s attire would pass muster at Carnegie Hall.

Playful stuff with the requisite savage Easter eggs from Anomaly and ace director Calmatic, who’s collaborated with the artist before.

The orchestra’s a wonderfully random element—at scale. And Megan is so in on the joke. Her WTF turn toward the camera at the end, tongue wagging, transcends all. Pure goddess!

Breaking today, the initiative with run through the NBA season across TV, OLV, social, podcasts, OOH and influencer activations.

(The biggest night in sports marketing is almost here. Celebrate this year’s creative champions at the 2025 Clio Sports Awards, hosted by ESPN’s Katie Feeney. Tickets available now.)