Wero Proves Trash-TV Is the Universal Language

Buzzman spoofs your faves

New reality-TV arrival (lugging suitcase): Yo bros! I’m Amandjine.

Housemates: Hey!

New arrival: What do you mean, “Hey”? HEY!? Who the f*** do you think you are? Can’t you see you are the idiots of the group? That’s it. I’ve had enough of you. YOU M*****F****** CAN GO F*** YOURSELVES!

New arrival, during exit interview (tears up): It was an amazing experience!

European mobile payment provider Wero celebrates our love of trash-TV in a series of 10-second spoofs developed with Buzzman.

The upshot: “10 seconds is not enough for a reality-TV show. But it’s enough to receive money with Wero.”

Rom-coms get the funny business, too, along with cooking, car and talent shows plus home-staging series:

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The goofy “Looking Out for a Wero” sendup on the soundtrack adds to the fun. Jim Steinman always wins!

Yes, TV parodies are staples of adland—all too familiar. But these deliver laughs and a clear (sometimes LOUD!) brand message in super-sharable bites.

Birth’s Hugues de la Brosse directs with visual punch and abundant absurdity. More SNL mock-commercials (and skits of all kinds) should be this good.

The work launches this week, initially across France and Germany.