Timothée Chalamet Gets Dental Work, Plugs Kalshi

The A-lister stars in a trio of freaky vignettes

Hey, Timothée Chalamet, what are you trying to say? Sounds like “Kalshi,” the prediction market and sports betting brand.

Too bad you’re in a dentist’s chair and can’t speak freely, with so much scary stuff in your mouth.

Still, you’re starring in a Kalshi commercial from agency Es Muy Good and director Linus Sandgren. So, you’re probably saying “Kalshi.” Cool.

In fact, Tim headlines three oddball spots for the brand in the clip below. They’re pure teasers, seeking to spark interest by leveraging Chalamet’s celebrity without offering any details about the wagering services Kalshi provides.

Along with the dental sketch, we watch Chalamet knock his head against the ceiling (begging his neighbors to pipe down) and hit sour notes on a music-shop keyboard.

“Timmy brings people together across entertainment, sports, fashion and internet culture,” Keaton Inglis, head of growth at Kalshi, tells Muse. “Kalshi has markets across all of those interests. So, he’s a natural ambassador for a product built around everything people care about.”

“If someone finishes the spot wondering, ‘What is Kalshi?’ we’ve broken through. Our goal isn’t just awareness, it’s memorability.”

The team tried hard to differentiate the clips from typical commercial fare, shooting on 35mm for an arty, underground vibe. They cast a real dentist, NYC’s Dr. Frederik Solomon of Tribeca Smiles.

“If you like what you see, feel free to make an appointment,” quips Es Muy Good founder and ECD Steve Gonzalez. “We’re pretty sure he takes Aetna, Cigna and MetLife.”

The work broke this week across digital and social platforms, including Chalamet’s IG.

Kalshi’s been tossing its name around quite a bit of late in ads that run a gamut of styles. This NBA Finals push featured Giannis Antetokounmpo in a sendup of the classic musical Grease, while a World Cup film offered eight soccer legends in eight countries.

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David Gianatasio