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Captain Goes Down With His Ship for Aussie Beef

Plus Uber, Cathay Pacific, Don Julio and more

Below, we explore some great campaigns that broke across the globe in recent weeks, curated by Muse sibling Ads of the World.

United Nations, ‘7 Continents Predict a Hopeful Future’

Purpose created a video series profiling seven individuals, each representing their continent’s vision for a better future:

Meat & Livestock Australia, ‘The Greatest’

The Monkeys illustrate just how much Aussies love their beef. Who needs a lifeboat?

Bitget, ‘The Mandatory Meeting’

Vantage Pictures suggests an alternate way of dealing with workplace meeting stress:

Cathay Pacific, ‘Where Artistry Takes Flight’

Publicis Groupe Hong Kong challenges the world to view Aria Suite—an offering in the carrier’s business class—as a thoughtfully crafted work of art:

Don Julio Tequila, ‘Por Amor’

At the heart of this campaign from Jung von Matt Hangang is the Por Amor pop-up event—a multi-platform experience that merges art, culture and luxury, with a strong focus on storytelling:

Uber, ‘So Good, You’ll Find A Reason’

From Joe Public Cape Town. Humor showcases the various, often trivial excuses people use to justify taking an Uber:

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