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TBWAChiatDay
'Maximalist, madcap' campaign presents another irresistible combo
They fired him years ago for such antics
A-Rod, Griffey, Ortiz, Johnson suit up
This week on Tagline, the brand's golden age of surreal humor—and its revival a decade later
by
Tim Nudd
Charlie Day and Zach LaVine show up, too
And a squirrel stands in for Keanu
TBWAChiatDay LA matches songs and hues
Fan tweets inspired this year's wacky plots
And Johnny Mac holds court, too
