The Ads of Super Bowl LIV: See All the Spots Here

Welcome to Muse’s coverage of the ads of Super Bowl LIV.

Below, see all the Super Bowl LIV in-game ads as they are released throughout the week. These will be posted with the most recent at the top and will be updated regularly. We’ve also published a big feature on the great use of music in 25 classic Super Bowl commercials. 

And on Monday, Feb. 3, we’ll have a recap of how the ads fared overall. And we’ll have our Super Clio jury of top creative executives pick the best spot of the game. So, stay tuned for that. 

Tom Brady’s Big Announcement • Hulu • Extended Cut

Verizon | The Amazing Things 5G Won’t Do

Toyota Super Bowl 2020

Sabra | #HowImmus (Extended)

Planters | Tribute

Hard Rock Super Bowl 2020 (Extended)

NEXT 100 | NFL Super Bowl LIV Commercial

Tide | #LaundryLater

Jason Momoa Super Bowl Commercial 2020 | Rocket Mortgage

Jeep | Groundhog Day

Facebook Groups: Ready to Rock? I Super Bowl 2020

Anthony Anderson’s Mama Tests T-Mobile’s 5G Network | T-Mobile

Coca-Cola Energy | Show Up

Quibi | Bank Heist

NFL | Inspire Change

Trump 2020 | Stronger, Safer, More Prosperous

Olay | #MakeSpaceForWomen

SodaStream Discovers Water On Mars: Fresh Sparkling Water in Seconds

George | Mike Bloomberg for President

Walmart | Famous Visitors (Extended Cut)

Genesis | Going Away Party feat. John Legend and Chrissy Teigen

Discover | Yes, We’re Accepted

Discover | No, We Don’t Charge Annual Fees

Bud Light Seltzer | #PostyBar – Inside Post’s Brain

Bud Light made two spots for Bud Light Seltzer, and is asking viewers to vote for which one should air on the game.

Bud Light Seltzer | #PostyStore – Inside Post’s Brain

Bud Light made two spots for Bud Light Seltzer, and is asking viewers to vote for which one should air on the game.

Amazon Super Bowl Commercial 2020 – #BeforeAlexa

Audi Presents: Let It Go

Heinz – Find The Goodness – Four at Once

Kia | Tough Never Quits

Doritos | The Cool Ranch feat. Lil Nas X and Sam Elliott

Pepsi | Zero Sugar. Done Right

#SnickersFixtheWorld – Full Version

TurboTax | All People Are Tax People

Pop-Tarts Fixed the Pretzel Commercial, starring Jonathan Van Ness

Hunters | Super Bowl Commercial | Prime Video

Little Caesars | Best Thing Since Sliced Bread (Extended Cut)

Reese’s Take 5 | ‘Rock’ (Extended Version)

WeatherTech | Lucky Dog

MTN DEW Zero Sugar, As Good As The Original

Michelob ULTRA | Jimmy Works It Out

The Avocados from Mexico Shopping Network (Extended Version)

Rick and Morty x Pringles – 2020 Big Game Commercial

Cheetos | Can’t Touch This

New York Life Insurance | Love Takes Action

Microsoft | Be The One / Katie Sowers

Squarespace | Winona in Winona

Google | Loretta

Porsche | The Heist

Hyundai Sonata | Smaht Pahk

Michelob ULTRA Pure Gold | 6 for 6-Pack

Budweiser | Typical American

Planters | Road Trip

This spot will air pre-game, setting up a funeral-themed in-game spot.