Musings

Industry thought leaders tackle the latest in creativity—news, trends, and viral buzz. Got a musing? Pitch us at editorial@clioawards.com!

Confessions of a Strategist Who Doesn't Like Strategy
It's a means to an end, not an end in itself
by Tom Kenny
The Secret to Capital-C Creativity Is Fostering Little-C Creativity First
How to inspire your teams to push ideas further
by Pam Hamlin
Why Destination Marketers Should See Rivals Differently Post-Covid
File under strange bedfellows
by Mitch Markussen
Branding the Branders: The Joy of Designing Agency Identities
A look at three of our recent projects
by Juan Carlos Pagan and Ahmed Klink
As Project #ShowUs Turns 2, Where Is the Industry on Inclusivity?
Checking on the pledge to transform how women are represented in media and advertising
by Rebecca Swift
What Can a Planner Learn From Basketball?
Tips and tricks from a life on the court
by Peter Kormanyos
Stop Saying Sorry
Why you shouldn't apologize for being human
by Asher Wren