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Musings

Industry thought leaders tackle the latest in creativity—news, trends, and viral buzz. Got a musing? Pitch us at editorial@clioawards.com!

Build Me Somebody to Love
The careful next steps in human-robot relations
by Matt Walker
It's Hard to Find a Good Creative Distraction These Days. Thank God for Pop-A-Shot
The ultimate upgrade from doomscrolling
by Andrew Gall
How to Make a Stock Footage Commercial That Doesn't Suck
3 tips for finding success when you can't shoot
by Wil Boudreau
What's So Wrong With a Spiral Staircase?
Why too many brands are like homebuyers
by Dave Hanneken
Lifetime Achievement Award Recipient
The Unpolished Era: How Algorithm Awareness Is Rewriting the Rules of Social
The pendulum has swung. Don't expect it to swing back
by Rachel Benner
How Writing for Television Changed My Advertising Career
What I learned about pacing, bravery and more
by Olivier Aumard
Advertising's Roller Coaster of Love: Enjoy the Ride
Our message to you this Valentine's Day
by Tim Smith
Lifetime Achievement Award Recipient
Shooting a Monster of a Spot, on a Low Budget, During Covid
This SnoreStop production was a family affair
by Alex Ranarivelo
Take That, Norway: Why It Was a Good Year for Super Bowl Ads
A return to form on our industry's biggest night
by Sean McBride
Clio Sports Show