Musings

Industry thought leaders tackle the latest in creativity—news, trends, and viral buzz. Got a musing? Pitch us at [email protected]!

The Gloves Are Off: May the Best Brand Win
AI sharpens the competitive edge
by Ben Williams
What AI Can (and Can't) Do for World Cup and Olympic Marketers
Leverage tech while maintaining emotional connections
by Lauren Milne
Why Women and Girls in Science Can Help Close the Health Gap
Bayer, VML forge pathways to better care
by Claire Gillis
When Your Campaign's Not 'Sexy,' Strategy Matters the Most
It’s all about what you say and where you say it. Who needs bells and whistles?
by Erin Sarro and Taylor Miles
Homecoming for Health at the Super Bowl
Wellness isn't a category anymore, it's culture
by Wendy Lund and Emily Seal
Why Is Every AI Super Bowl Ad Asking for Permission?
The robots are dancing and nobody's wondering why
by Craig Elimeliah
What AI Can Learn from YouTube and Wikipedia
Lessons abound as generative tech nears an inflection point
by Annelies Jansen
Here's the Story Behind Those Weird Mozilla Videos
At the intersection of AI and human inspiration
by Hugh Mulhern