Clio Health Second Deadline 25

Musings

Industry thought leaders tackle the latest in creativity—news, trends, and viral buzz. Got a musing? Pitch us at editorial@clioawards.com!

Why Spend $7M? Anytime Fitness Got a Super Lift Without a Big Game Ad
Campaign boosts brand image
by Julie Anderla
When Creatives Become Accidental Owners
At the intersection of craft and commerce
by Louis Venezia
Second Guessing: How to Stay in Love With Your Creative Ideas
Sometimes, you shouldn't turn away
by Alexis Bronstorph
Making the Most of the Music in Your Super Bowl Commercial—Post Super Bowl
Updating classic hits carries a hefty price tag
by Keith Haluska
Clio Health Second Deadline 25
Advice on Love to LGBTQ+ Ally Brands From ... Michael Bolton?
To earn our love, be our real friends first
by Graham Nolan
For Creative Pros, Side Hustles Just Keep Growing
Agency exec plants fresh roots through WYLD passion project
by Eri Panasci Taylorson
The Clio Awards Final Deadline 25
Two Steps Forward, One Step Back
On National Backwards Day with Bond, Proof, The Refinery and Rhubarb
by Tami Shelly
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