2024 Lifetime Achievement Award

Memorable Holiday Ads From Around the World

Featuring San Rafael, Wavemaker, Woolworths and more

This week, Muse sibling Ads of the World shines a spotlight on extraordinary 2023 holiday campaigns. Feast your eyes on an epic airport chase and Saint Nick visiting houses with no chimneys. Also, how much snow would you would shovel to reach your favorite beer?


Air New Zealand, ‘The Great Christmas Chase’

This dynamic video tells the story of a flight attendant finding a present left on a plane. She embarks on an epic chase to return it. Seriously though, please don’t rush at the airport or try this at work. All stunts are performed by pros. Have a safe and relaxing Christmas. Created by Dentsu and Bastion Shine.


San Rafael, ‘Together, We Make Christmas More Special’

BBDO Mexico brings us this touching campaign featuring a dinner where family members each give a somewhat odd toast to Julieta. What the heck is going on?


Wavemaker, ‘Delivering Christmas for Australia’

Saint Nick frets that most Australian homes don’t have chimneys. So … he decides to go to work for Australian Post? Find out what he learns and laugh along the way.


Peroni Nastro Azzurro, ‘Live Every Moment, All Year Round’

What do you do when Turino receives record snowfall and you really really want a beer? Cheered on by his neighbors, Nino grabs a shovel and starts digging his way to the local pub in a spot by Clockwork.


Woolworths, ‘Woolworths Christmas 2023’

Children gather from far and wide for a “Pride of the Regions” celebration. When one little girl loses her costume, the others come up with a solution so she can still be part of the show. Dentsu led creative development.


Deutsche Telekom, ‘Questions That Matter Connect Us More’

MUW Saatchi & Saatchi shows how many of us face unpleasant questions from our loved ones during holidays. But this Christmas, let’s ask only the questions that really matter because true connection is the most beautiful gift.

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